Adrienne A. Wallace
EVP// Marketing & Brand Engagement
Adrienne A. Wallace has leadership oversight of cross functional areas of marketing strategy, production and brand engagement for bowmo and its business categories from media, content marketing, PR & communications, sponsorships, sales, product & engineer marketing and corporate branding. Her priority lines include customized client experience and brand growth strategy, sustainable teams through employer branding, industry integration programs, partnerships and marketing structures that deliver double digit growth percentages.
Adrienne has a rich background in Global Brand Advertising, Omni-channel, Strategic Sourcing & Partnership, Corporate Communications, Content Marketing Digital Monetization, Product Innovation, Strategic Planning & Employer Marketing. As a Thought Leader in brand development and marketing strategy, she has worked as a management consultant for the Tech & mobile industry, Corporate Investors & Stakeholder Advisors. She has over 12 years of senior management and global branding experience at technology based and socially propelled companies like, Time Warner, EMI, Zinio and Diageo PLC. Her strong grasp and experience with the key personas in HR Tech including distinct employee diversity and engagement competency, supports her development of bowmo and its products as best in class solutions provider.
With a proven ability to manage critical change to human capital delivery, guide the marketing, media and advertising operations in multi-layered organizations, she develops group efficiency, digital platforms, centers of excellence, ROI strategy, commodity coalitions, influence and positive returns for VOC influenced global organizations and delivers the same and more at bowmo.